| 摘要 |
PROBLEM TO BE SOLVED: To obtain a system for sales promotion which heightens user's will to purchase goods and prompts the user to purchase goods then and there to raise a purchase probability and leads to the proposition of further uses of goods which the user needs. SOLUTION: A home page (HP) for use proposition where various use propositions to enrich the PC life of the user are entered in detail is preliminarily generated in a goods sales promotion processing part 31 of a server 3. A user 1a accesses this HP through a communication network 2, and positions clicked by the user in accordance with indications are always monitored by a user click position monitor part 33. Then not only personal information and purchase history information from an order processing part 32 but also taste information can be collected, and these collected information is used to generate a user database 4 in a user database processing part 34, and thus this system leads to further use propositions of goods. |
