| 发明名称 |
METHOD FOR IDENTIFYING ADVERTISEMENTS FOR PLACEMENT IN MULTIMEDIA CONTENT ELEMENTS |
| 摘要 |
A system and method for identifying advertisements for display in a multimedia content element. The method includes: partitioning the multimedia content element into a predefined number of portions; generating at least one signature for each portion of the multimedia content element; analyzing the at least one signature generated for each portion of the multimedia content element; identifying at least one attractive advertising area within the multimedia content element based on the signature analysis; and identifying at least one matching advertisement for the multimedia content element based on the generated at least one signature, wherein the at least one matching advertisement fits within the identified at least one attractive advertising area. |
| 申请公布号 |
US2016171548(A1) |
申请公布日期 |
2016.06.16 |
| 申请号 |
US201615019223 |
申请日期 |
2016.02.09 |
| 申请人 |
Cortica, Ltd. |
发明人 |
Raichelgauz Igal;Odinaev Karina;Zeevi Yehoshua Y. |
| 分类号 |
G06Q30/02 |
主分类号 |
G06Q30/02 |
| 代理机构 |
|
代理人 |
|
| 主权项 |
1. A method for identifying advertisements for display in a multimedia content element, comprising:
partitioning the multimedia content element into a predefined number of portions; generating at least one signature for each portion of the multimedia content element; analyzing the at least one signature generated for each portion of the multimedia content element; identifying at least one attractive advertising area within the multimedia content element based on the signature analysis; and identifying at least one matching advertisement for the multimedia content element based on the generated at least one signature, wherein the at least one matching advertisement fits within the identified at least one attractive advertising area. |
| 地址 |
Tel Aviv IL |
