发明名称 Non-intrusive advertisement presentation methods and systems
摘要 An exemplary method includes a non-intrusive advertisement presentation system subscribing a user to an advertisement service associated with a media content program, detecting a presentation of the media content program together with one or more advertisements associated with the media content program, and providing, in accordance with the advertisement service and in a manner independent of the presentation of the media content program together with the one or more advertisements, advertisement content associated with the one or more advertisements for selective access by the user. Corresponding methods and systems are also disclosed.
申请公布号 US9402110(B2) 申请公布日期 2016.07.26
申请号 US201113179384 申请日期 2011.07.08
申请人 VERIZON PATENT AND LICENSING INC. 发明人 Tallapaneni Kishore;Roberts Brian F.;Lemus Anthony M.;Mehta Japan A.;Relyea Donald H.;Oliver Michael R.
分类号 H04N7/10;H04N7/025;H04N21/81;H04N21/258;H04N21/442;H04N21/4784;G06Q30/02 主分类号 H04N7/10
代理机构 代理人
主权项 1. A method comprising: providing, by a non-intrusive advertisement presentation system for presentation to a user, a graphical user interface configured to facilitate the user subscribing to an advertisement service, the graphical user interface including a plurality of user selectable options representative of a plurality of media content programs carried by a media content channel; receiving, by the non-intrusive advertisement presentation system by way of the graphical user interface, user input representative of a request to subscribe to the advertisement service, the user input comprising a user selection of a user selectable option included in the plurality of user selectable options and representative of a media content program included in the plurality of media content programs; subscribing, by the non-intrusive advertisement presentation system in response to the receiving of the user input, the user to an advertisement service associated with the media content program; detecting, by the non-intrusive advertisement presentation system, a presentation of the media content program and one or more advertisements associated with the media content program by a first access device; and delivering, by the non-intrusive advertisement presentation system in response to the detecting and in a delivery manner independent of the presentation of the media content program and the one or more advertisements, additional advertisement content to a second access device separate from the first access device for selective access by the user, wherein the additional advertisement content is associated with the one or more advertisements associated with the media content program.
地址 Basking Ridge NJ US