A METHOD AND SYSTEM OF PROCESSING TELEPHONE CALLS INVOLVING TARGETED COMMERCIALS

摘要

A method of processing telephone calls between a subscriber of a VoIP service provider and a called party. The service provider derives personal profile data of the subscriber and stores it in a database, classified according to pre-set criteriae. It will then share a portion of the classified data with one or more commercial entities. Upon placing a call by the subscriber, the service provider will launch to the subscriber information identifying the one or more of said entities best matching the subscriber preferences. The subscriber is enabled to consent receiving at a later stage and through different media, commercial material from any one or more of said one or more entities in consideration of a bonus.