Providing on-demand audience based on network

摘要

A device receives, from a client device, a first request associated with target audience criteria and a time constraint. Based on the target audience criteria, the device sends, to an information device, a network state request. In response to the network state request, the device receives, from the information device, a network state response including user data associated with user devices. Based on the network state response, the device determines a predicted network state, including predicted user data associated with the user devices, associated with the time constraint. Based on the predicted network state and the target audience criteria, the device determines a predicted quantity of user devices associated with both the target audience criteria and the time constraint. The device sends, to the client device, a first response based on the determination of the predicted quantity of user devices.

主权项

1. A device comprising:
one or more processors to:
receive, from a client device, a first request associated with an advertisement campaign,
the advertisement campaign including information associated with target audience criteria and time information for responding to an advertisement associated with the advertisement campaign,
the target audience criteria including information that identifies one or more characteristics of members of a target audience associated with the advertisement;send, to an information device, a second request based on the target audience criteria and the time information;receive, from the information device, a response including user data associated with user devices,
the user data being collected by the information device and including information that identifies respective locations of the user devices, and information indicating whether the user devices are powered-on, powered-off, or idle;determine, based on the response, predicted network state information including predicted user data associated with the user devices and associated with the time information for responding to the advertisement,
the predicted user data including predicted location information associated with each user device of the user devices,
the predicted location information identifying an expected location of the user device at a time identified by the time information,the predicted user data including a predicted power state associated with one or more of the user devices, the predicted power state corresponding to:
an on state,an off state, oran idle state;determine, based on the predicted network state information and the target audience criteria, a predicted quantity of user devices associated with both the target audience criteria and the time information for responding to the advertisement,
predicted location information associated with each user device, of the predicted quantity of user devices, being used to determine that each user device, of the predicted quantity of user devices, can be present at a particular location in accordance with the time information for responding to the advertisement;send, to the client device and based on determining the predicted quantity of user devices, a particular response,
the particular response being sent to the client device to identify a quantity of potential customers resulting from sending the advertisement,
the quantity of potential customers corresponding to the predicted quantity of user devices;receive, from the client device, a third request, based on sending the particular response, identifying a quantity of recipient user devices; andsend a message, associated with the first or third request, to the quantity of recipient user devices identified in the third request.