DATA MANAGEMENT SYSTEM

摘要

The invention concerns a data management system comprising means enabling users to acquire (2) identification data (6) of at least a set of data (14). It further comprises a server (10) including means for storing (12) the set of data (14) specified by the acquired identification data (6), means for consulting (16) the data stored in the server (10), said server being accessible to the acquisition means (2) and to the consultation means (16) through a data transmission network (18, 20), and the acquisition means (2) comprise at least a wireless telecommunication device adapted to be connected to the server (10) through the data transmission network (18, 20) to provide it with said identification data (6). The invention is applicable to an advertising data management system.