摘要 |
<p>PROBLEM TO BE SOLVED: To provide an online shopping environment where a user can easily detect the commodities accordant with his/her taste and adherence and also can easily decide his/her purchasing commodities. SOLUTION: The information on the taste and adherence of every user are previously stored in a taste/adherence data base 212. When the commodities are introduced to a user, the commodities which are accordant with the taste and adherence of the user are presented by referring to the data base 212. Meanwhile, the purchase histories of every user are previously stored in a purchase history management data base 214 and then properly analyzed to update the contents of the data base 212. Furthermore, the advice are given to the user for selection of his/her purchasing commodities or for introduction of other commodities to be purchased.</p> |