METHOD AND SYSTEM FOR ASSESSING VIEWING QUALITY OF MEDIA OBJECTS

摘要

Method, system, and programs for assessing viewing quality of media objects (e.g., advertisements) are provided. In one example, information regarding one or more delivery conditions of an advertisement that is served at a user device is received. Viewing quality of the advertisement is estimated based on the one or more delivery conditions. Information regarding one or more advertising pricing parameters related to the advertisement is received. The viewing quality of the advertisement and the one or more advertising pricing parameters are provided.

主权项

1. A method for assessing viewing quality of a media object, the method being implemented on a machine having at least one processor, storage, and a communication platform, the method comprising:
receiving information regarding a state of each of one or more objects associated with a media object that is served at a user device; estimating, without receiving a frame rate of the one or more objects, viewing quality of the one or more objects based on the state of each of the one or more objects; and estimating viewing quality of the media object based on the viewing quality of the one or more objects.