Supplier/reseller interaction

摘要

A method that includes (a) interacting electronically with relatively lower volume retailing customers of a manufacturer to conduct transactions that involve products of the manufacturer, the interaction with the retailing customers occurring through a network-driven graphical user interface, and (b) interacting electronically with the manufacturer to conduct the transactions, the interaction with the manufacturer occurring through a communication protocol that is already used by the manufacturer to interact directly with relatively higher volume individual retailing customers.