METHOD AND SYSTEM FOR UTILIZING ADVERTISEMENT SKIPPING BUDGET BEHAVIOR

摘要

The present disclosure provides a method and system for analyzing advertisement skipping budget behavior of one or more users. The method includes capturing an advertisement skipping budget behavior of each of one or more users for one or more advertisements in corresponding one or more content, and analyzing the captured advertisement skipping budget behavior of each of the one or more users. The advertisement skipping budget behavior is recorded for a pre-defined interval of timebased on a real-time skipping criterion.

主权项

1. A computer-implemented method comprising:
capturing, with a processor, an advertisement skipping budget behavior of each of one or more users for one or more advertisements in corresponding one or more content, said advertisement skipping budget behavior being recorded for a pre-defined interval of time based on a real-time skipping criterion; and analyzing, with said processor, said captured advertisement skipping budget behavior of each of said one or more users.