Direct purchase from user-received advertisement

摘要

An advertised product is associated with an option to directly purchase the advertised product. A payment processing system receives an input from a user device of a selection on the user device of the option to directly purchase the advertised product. In response to receiving the input from the user device to directly purchase the advertised product, a time-out period for modifying the selection of the option to directly purchase the advertised product is provided. When the payment processing system determines that the time-out period for modifying the selection to directly purchase the advertised product has expired, the payment processing system automatically completes a purchase of the advertised product on behalf of the user. If, however, the payment processing system receives a modification input from the user before the time-out period expires, the payment processing system ceases the automatic purchase transaction and processes the received modification input.

主权项

1. A computer-implemented method for direct product purchasing from advertisements after display of advertisements on user devices, comprising:
receiving, by a payment processing application and a user interface, different than the payment processing application, on a remote computing device, one or more advertisements; identifying, by the payment processing application, the one or more advertisements displayed on the user interface of the remote computing device; updating, by the payment processing application, the user interface to associate a selectable direct-purchase option interface with the identified one or more advertisements, the direct-purchase option interface configured to detect selection of the one or more advertisements such that a user associated with the remote computing device may select the one or more displayed advertisements and initiate a direct purchase of a product or products associated with the one or more advertisements; detecting, by the payment processing application, a selection of the direct-purchase option, wherein the selection indicates an intent to purchase a product or service associated with the one or more advertisements; communicating, by the payment processing application and to a payment processing server, a payment account identifier for identifying a payment account stored on the payment processing server and associated with a user of the remote computer device, and advertisement information associated with the one more selected advertisements and automatically completing, by the payment processing server, a purchase of the advertised product from an online ordering system of the merchant associated with the selected advertisement based on the user information and the advertisement information provided by the payment processing application.