SYSTEM AND METHOD FOR INTERACTIVE COMMUNICATIONS WITH ANIMATION, GAME DYNAMICS, AND INTEGRATED BRAND ADVERTISING

摘要

The system and methods described herein provide for advocating brands in a multimedia device applications. The system and method provides for conversion of digital facial images into animated representations. The system and method captures and analyzes a user's voice information, compares this to a plurality of phonemes, maps the extracted phonemes onto the animated representation allowing for synchronized movement of the animated representation with real time voice conversations therefore providing for a low-bandwidth video chat capability. The system and method also provide a method for advertisers to target users and bid online to deliver users branded display backdrops, logos or multimedia content. The system and method couples advertiser bids and display prominence so that the higher the bid, the more prominent is the presentation of an advertiser's thumbnail, icon or other representation of the advertiser's user engagement content offering in a list displayed on a target user's multimedia device.

主权项

1. A method for advocating brands in a mobile social game for users implemented on a processor, the method comprising:
converting a digital photograph or sequence of video frames into an animated user representation, creating a new animated user representation, or selecting an existing animated user representation; identifying face and facial features of said digital photograph or sequence of video frames; linking facial features of the photograph or sequence of video frames to the animated user representation; analyzing a user voice and extracting a plurality of phonemes and time stamps; mapping the extracted phonemes to a fixed set of facial expressions; animating one or more facial features on the animated user representation by synchronizing movements of the facial expressions to the extracted phonemes using the time stamps. providing a plurality of brand supported display backdrops; and allowing the user to select the backdrop to be displayed.