PARTNER PROGRAM PARTICIPATION SYSTEM AND METHOD

摘要

According to one aspect, embodiments of the invention provide a method for providing partner program participation in a first loyalty program of an organization, the method comprising receiving, with a partner program participation module operated on a server of the organization, an activity file from a partner organization, the activity file including information related to a qualifying action taken by a customer with respect to a second loyalty program of the partner organization, and updating in a database of the organization, with the partner program participation module, a first customer record associated with the first loyalty program of the organization based on the information to included in the activity file related to the qualifying action taken by the customer with respect to the second loyalty program of the partner organization.

主权项

1. A system for partner program participation in a first loyalty program of an organization, the system comprising:
a network interface configured to be coupled to a communication network; a database configured to store a plurality of customer records associated with the first loyalty program of the organization; and a partner program participation module coupled to the network interface and the database and configured to communicate with a server of a partner organization via the network interface and the communication network, wherein the partner program participation module is further configured to:
receive an activity file from the server of the partner organization, the activity file including information related to a qualifying action taken by a customer with respect to a second loyalty program of the partner organization; andupdate, in the database, a first customer record associated with the first loyalty program of the organization based on the information included in the activity file related to the qualifying action taken by the customer with respect to the second loyalty program of the partner organization.