Selection and rating of locations and related content based on user categorization

摘要

Targeted location-based search results can be provided to a user of a travel system based on one or more tribes of users to which the user belongs. A user can provide a search query, and a set of locations can be identified in response. A subset of the set of locations is selected for display based on a correlation between a tribe vector associated with the user and tribe vectors associated with each identified location. A user can also request content objects from the travel system, for instance by navigating to a page associated with a location including portions for displaying content objects. A set of content objects is identified in response to a request for content, and a subset of the content objects is selected for display based on a correlation between the tribe vector associated with the user and tribe vectors associated with each content object.

主权项

1. A method for selecting content for display to a user in a travel system, the method comprising:
maintaining a plurality of tribes, each tribe comprising a predefined categorization of users of the travel system; receiving a request for content from the user; accessing a user tribe vector comprising a set of weights associated with the request for content, each weight comprising a measure of the user's interest in a different tribe of the plurality of tribes; identifying a set of content objects based on the received request; for each identified content object:
accessing a content tribe vector comprising a set of tribe scores associated with the identified content object, each tribe score representing a strength of association between the content object and a different tribe of the plurality of tribes; anddetermining, by a processor, an overall score for the identified content object based on a strength of correlation between the user tribe vector and the content tribe vector; ranking the content objects of the set of content objects based on the determined overall scores; selecting a threshold number of content objects from the set of content objects for display to the user as recommended content objects based on the ranking of content objects; and updating a display on a device associated with the user to display the selected threshold number of content objects.