摘要 |
PROBLEM TO BE SOLVED: To make it possible to perform effective adjustment of the amount of advertisements.SOLUTION: When receiving, from a terminal device, use information indicating that advertisement information has been used in the terminal device, an advertisement providing system updates a variable parameter corresponding to an electronic product the advertisement information on which is associated with the terminal device and/or a variable parameter corresponding to an electronic product as information included in the advertisement information, and controls the advertisement information to be associated with the electronic product that is to be transmitted on the basis of the variable parameters after the update.SELECTED DRAWING: Figure 2 |