发明名称 OUT OF HOME MEDIA MEASUREMENT
摘要 A system may include at least one data source configured to provide network usage data indicative of the existence of communications with subscriber devices, and web and application usage data indicative of data usage of the subscriber network by the subscriber devices. The system may also include a data warehouse server configured to perform operations including correlating the network usage data and web and application usage data into subscriber-level data; associating, with the subscriber-level data, subscriber attributes indicative of a preference of the subscriber for content in a particular category of content, and profile attributes indicative of demographic characteristics of the subscriber; matching the subscriber-level data with a set of subscriber profiles, each of the set of subscriber profiles including a set of subscriber attributes and profile attributes associated with the respective subscriber profile; and aggregating the subscriber-level data into aggregate-level data according to the matching subscriber profiles.
申请公布号 US2016314499(A1) 申请公布日期 2016.10.27
申请号 US201615202360 申请日期 2016.07.05
申请人 Cellco Partnership (d/b/a Verizon Wireless) 发明人 Shaik Altaff M.;Polavarapu Narendra;Applegate Dustin L.;Stemper Richard;Hosanagara Satish K.
分类号 G06Q30/02;H04L29/08 主分类号 G06Q30/02
代理机构 代理人
主权项
地址 Arlington VA US
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