Method, system, and computer program for determining ranges of potential purchasing amounts, indexed according to latest cycle and recency frequency, by combining re-purchasing ratios and purchasing amounts

摘要

A system and a method for selecting potential purchasers from a historical collection of confirmed purchasers. The method allows definition of a set of purchasing variables in relation to the confirmed purchasers, and computation of both a plurality of re-purchasing ratios and a plurality of purchasing amounts using the set of purchasing variables. Potential purchasing amounts are generated by combining the previous results.