发明名称 |
Preference information-based metrics |
摘要 |
A system to determine metrics based on preference information. The metrics may be presented to a client in several forms and may include at least one of: impact of change in attribute on change in share; impact of change in attribute on share; impact of change in attribute on change in normalized utility; willingness to pay; relation of price and share, given a change in an attribute; gap analysis; gap with competition; unacceptable attribute levels; vulnerability; clout; brand favorability; brand vulnerability; and change in margin due to acceptable change in comparison product.
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申请公布号 |
US2008033787(A1) |
申请公布日期 |
2008.02.07 |
申请号 |
US20070657388 |
申请日期 |
2007.01.24 |
申请人 |
KEIL SEV K;WITTINK DICK R;VAN DER SCHEER HIEK R;GOLDEN ANDREW P |
发明人 |
KEIL SEV K.;WITTINK DICK R.;VAN DER SCHEER HIEK R.;GOLDEN ANDREW P. |
分类号 |
G06F17/30;G06Q10/00;G06Q30/00 |
主分类号 |
G06F17/30 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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