摘要 |
PURPOSE: A system for recommending products to a consumer based on the results of an aptitude test is provided to recommend a product that matches the characteristics of a corresponding consumer by collecting the values and propensity of the consumer based on the results of an aptitude test. CONSTITUTION: If products are registered, a manager or seller directly classifies the products according to the characteristics of the products. Based on the aptitude test results of a consumer, the products most needed by the consumer are automatically searched and recommended through a program. The searching efficiency of the consumer is improved and the purchasing satisfaction with the products is enhanced. The revenue of the seller is increased as much as the increase in the purchasing rate for the products. A corresponding service is utilized in various communication media including the Internet. |