Methods and apparatus to monitor media presentations

摘要

METHODS AND APPARATUS TO MEASURE FEATURE USAGE ON Methods and apparatus to measure feature usage on websites are disclosed. An example method includes determining a set of rules associated with a website presented to a panelist; determining a selected rule from the set of rules, the selected rule determined by at least one of a communication received from the website, an element of a document object model of the website associated with the communication, or a uniform resource locator of the website; determining a feature of the website based on the selected rule, the communication and the element of the document object model; determining a category associated with the feature based on the selected rule, the communication and the element of the document object model; and creating an entry in an event log based on the feature and the category Inventor(s): Borland et al. Attorney Docket No.: 20004/88324US01 DATA COLLECTION