| 摘要 |
Since questionnaires are used according to the sensitivity marketing method in the related art, it is not possible to obtain answers from many people at the same time, and also, analysis of the answers requires a long time, which does not match life cycles of product development. Furthermore, there is a problem that credibility of the aggregate result is low since biomarkers are not used. Thus, in a sensitivity evaluation system for evaluating distributed video information according to the present application, a client system transmits an evaluation request related to the video information to an information analysis system and transmits the video information, which is to be viewed by an examinee, to a receiver or the terminal by which each examinee views the video information, the terminal transmits a biosignal, which is measured by the measurement apparatus that the examinee wears while viewing the video information, to a network, and the information analysis system analyzes the biosignal, creates a report related to the video information based on a result of the analysis, and transmits the created report to the client system. |
