METHODS, SYSTEMS AND MEDIA FOR PRESENTING MEDIA CONTENT THAT WAS ADVERTISED ON A SECOND SCREEN DEVICE USING A PRIMARY DEVICE

摘要

Methods, systems and media for presenting media content that was advertised on a second screen device using a primary screen device are provided. In some implementations, a method for advertising media content to a user is provided, the method comprising: receiving information indicating that a media presentation device has presented first media content; receiving an advertisement request from a computing device associated with the media presentation device that is capable of receiving media content from a remote source and causing it to be presented; selecting an advertisement for second media content based on the first media content having been presented by the media presentation device; and causing the second advertisement to be presented by the computing device with instructions that, in response to interaction with the advertisement, cause the computing device to instruct the media presentation device to present the second media content.

主权项

1. A method for advertising media content to a user, comprising:
receiving, using a hardware processor, a first advertisement request from a computing device executing a browser application, wherein the advertisement request is associated with a first web page; receiving first information indicating that the computing device is associated with a first media presentation device; in response to the first advertisement request, selecting a first advertisement for first media content based at least in part on the first information; causing the first advertisement to be presented by the browser application, wherein the first advertisement causes the browser application to execute a first set of instructions in response to detecting interaction with the first advertisement,
wherein the first set of instructions, when executed by the browser application, cause the media presentation device to request the first media content from an address associated with the first media content; receiving an indication that the first media content has been presented by the media presentation device; receiving a second advertisement request from the browser application, wherein the second advertisement request is associated with a second web page; receiving second information indicating that the computing device is associated with a second media presentation device; in response to the second advertisement request, selecting a second advertisement for second media content based at least in part on the second information and the indication that the first media content has been presented, wherein the first media content and the second media content are related; and causing the second advertisement to be presented by the browser application, wherein the second advertisement causes the browser application to execute a second set of instructions in response to detecting interaction with the second advertisement,
wherein the second set of instructions, when executed by the browser application, cause the media presentation device to request the second media content from an address associated with the second media content.