MALICIOUS CLICK DEFENDING METHOD, DEVICE AND STORAGE MEDIUM

摘要

Disclosed in the present invention are a malicious click defending method, device and storage medium, the method comprising: acquiring a shielding policy corresponding to promotional content; according to the shielding policy and click history information of a user, determining a user to be shielded in a policy shielding list; if retrieval is conducted by the user to be shielded in the policy shielding list, shielding the promotional content from the user to be shielded. The technical solution of an embodiment of the present invention prevents the malicious click when a front end of a server displays the promotional content; on one hand, malicious click can be determined based on real-time clicking information, and conducts timely and effective defense, and improves the timeliness of defense; on the other hand, the shielding policy can be set by a business user, improving autonomy of the business user for controlling malicious clicks.