A baking apparatus produces endless strips of preferably liquid baking compounds on a baking surface carrier circulating in a machine frame, being heated at least in sections and transporting at least one endless baking surface through at least one baking zone disposed in a stationary manner in the machine frame. The baking zone contains a heating apparatus and extends from a baking compound application device as far as a strip removal apparatus. A rotatably mounted and driven hubless drum is provided as the circulating heated baking surface carrier. A follower roller is disposed pivotably about a steering axle and rolls on a rolling surface of the drum in a contact region. A tracking distance is provided between a point of intersection of the steering axle with the rolling surface and the contact region.