摘要 |
The present invention relates to a coupon management server and a coupon management method for expanding franchises and users, comprising: a control platform for transmitting a coupon application installation message to a franchise terminal according to a request by a user terminal; a coupon platform for generating a coupon according to the request by the franchise terminal, when the franchise terminal has installed the coupon application provided by the control platform according to the coupon application installation message; and a revenue platform for generating revenue by receiving a fee for the coupon from the franchise terminal, and paying out a portion of the revenue to the user terminal. According to the present invention, advertisement effectiveness with respect to the coupon management server can be increased, and usage of the coupon management server can be continuously increased by expanding franchises and users. |