发明名称 PERSONALIZED INTEGRATED VIDEO USER EXPERIENCE
摘要 A personalized integrated video user experience enables a user to view full screen streaming content utilizing an overlaid user interface to navigate throughout the experience. Included in the experience is scrubber branding as well as embedded unlockable contextual content that is presented to the user at specified times. The embedded unlockable or promotion of either digital contextual content or physical contextual goods is related to the content being streamed and enhances the user experience by enabling the user to perform additional actions such as purchasing items and acquiring additional information. An NFC-enabled or Bluetooth® device is able to be used to authenticate the experience as well as navigate content and interact with the streaming experience for an educational experience.
申请公布号 US2016198239(A1) 申请公布日期 2016.07.07
申请号 US201514981683 申请日期 2015.12.28
申请人 SONY CORPORATION ;Sony DADC US Inc. 发明人 Shenkler Andrew M.;McRoss Loren H.
分类号 H04N21/81;H04N21/234;H04N21/2387;H04N21/258;G06Q30/02;H04N21/422;H04N21/431;H04N21/478;H04N21/4784;H04W4/00;H04N21/84 主分类号 H04N21/81
代理机构 代理人
主权项 1. A method programmed in a non-transitory memory of a device comprising: a. providing streaming content including a user interface overlay, wherein the streaming content is persistently streaming underneath the user interface overlay; b. displaying advertisement content within a video player during fast forwarding or rewinding of the streaming content; c. minimizing the user interface overlay during playback of the streaming content; d. providing contextual content related to the streaming content; and e. enabling interactivity and decision making with the contextual content.
地址 Tokyo JP