SYSTEMS AND METHODS FOR AUTOMATICALLY CREATING CONTENT MODIFICATION SCHEME

摘要

Systems and methods for automatically associating content characteristics to a third-party content are provided. A uniform resource locator identifying a resource is received from a content provider. The content is rendered to produce an object tree. A first node of the object tree is determined, where the first node represents a content slot. A second node of the object tree proximate to the first node is identified. The second node has a content characteristic, which is extracted. The extracted content characteristic is associated with the first node and stored.

主权项

1. A computerized method for automatically creating a content modification scheme for content, the method comprising:
receiving a uniform resource locator (URL) from a content provider, the URL identifying a resource; rendering the resource to produce an object tree; determining a first node of the object tree representing a content slot; identifying a second node of the object tree proximate to the first node, the second node having a content characteristic; extracting the content characteristic from the second node; associating the content characteristic with the first node of the object tree; and storing, in a data structure maintained in a memory element, the association of the determined first node and the associated content characteristic.