摘要 |
A computer system and method includes a discount program and a referral program. A sponsor, such as a credit union, enters into arrangements with merchants to offer a discount program to members. The member receives an instant discount off the purchase at a participating merchant. The sponsor receives a referral fee from the merchant. The referral fee is debited from the merchant account and credited to the sponsor account using an automated clearinghouse. The referral fee is paid to the sponsor in near real-time or later. The member benefits by receiving a discount, and in the case of a credit union being the sponsor, the member also benefits because the credit union received the referral fee. The sponsor benefits by receiving the referral fee and by improved member services. Although the merchant funds the discount amount and the referral fee, the merchant benefits from having new or repeat customers. |