GENERATING A PROFILE OF A GEOGRAPHIC AREA BASED ON PAYMENT TRANSACTION DATA

摘要

A profile generation computing device for generating a profile of a predefined geographic area is provided. Additionally, a method and a computer-readable storage medium having computer-executable instructions embodied thereon for generating a profile of a predefined geographic area are provided.

主权项

1. A profile generation computing device for generating a profile of a predefined geographic area, said profile generation computing device comprising a processor coupled to a memory, said profile generation computing device is in communication with a payment processing network and is configured to:
receive at least one transaction record signal including records of a plurality of financial transactions processed by the payment processing network for a plurality of merchants within a predefined geographic area; identify categories of goods purchased by a plurality of cardholders from the merchants in the predefined geographic area based on the plurality of financial transactions; determine that a subset of the cardholders are residents of the predefined geographic area based at least in part on determining that a subset of the cardholders purchased goods from the merchants in the predefined geographic area at a frequency that is at least equal to a reference frequency; determine an estimated average socioeconomic status of the residents based on the categories of goods; and generate a profile of the predefined geographic area, wherein the profile includes at least the estimated average socioeconomic status of the residents.