| 摘要 |
<p>A system (100) for delivering advertisements over a network includes a vendor system (104) for aggregating multimedia content into an audio click-through (ACT) advertisement (106). The ACT advertisement has an audio portion capable of generating audio output and an interactive portion capable of receiving commands from a user and performing operations in response to the commands. A client system capable of processing the ACT advertisement plays an audio portion of the ACT advertisement and uses an interactive portion of the ACT advertisement with automatic voice recognition to identify a command from the user in response to the audio portion and performs operations in response to the commands.</p> |
