摘要 |
PROBLEM TO BE SOLVED: To activate a virtual shopping mall. SOLUTION: This electronic shopping system is provided with a server device 10 providing a virtual shopping mall formed by collecting commodities introduction pages of plural stores and user terminal devices 20 for accessing the virtual shopping mall provided in the server device 10 and for reading the commodities introduction pages, and for transmitting the reading information showing that a user has read the commodity introduction pages. The server 10 counts the number of reading of the commodity introduction pages on the basis of the reading information sent from the user terminal devices 20, and forms the return data to the users on the basis of the number of reading so that the return sum is increased as the number of reading is increased, and pays the return sum to the user to make the virtual shopping mall attractive to the user. |