INFORMATION PROCESSING DEVICE, INFORMATION PROCESSING METHOD, AND INFORMATION PROCESSING PROGRAM

摘要

PROBLEM TO BE SOLVED: To prevent an impression made on a user by a retrieval result page from becoming worse.SOLUTION: An information processing device of the present invention includes a reception unit and a control unit. The reception unit receives a retrieval query which is input by a user. The control unit controls the number of pieces of advertisement information displayed on a retrieval result page corresponding to the retrieval query on the basis of at least either an advertisement selection rate at which the user selects advertisement information or an advertisement evaluation value of advertisement information corresponding to the retrieval query.SELECTED DRAWING: Figure 3