BEVERAGE DISPENSER ADVERTISING INCOME GENERATING.

摘要

Advertising adjacent to a beverage dispenser (10) reducing the cost of placing and maintaining a beverage dispenser in a retail outlet. A beverage dispenser specially equipped to display (34) advertisements for at least one of the beverages being displayed (38)over a period of time and the amount of beverage dispensed during that time period is tracked and recorded which can be used to calculate an advertising fee due from the beverage producer. The advertising fee offsets the purchase or lease price of the beverage dispenser and is paid directly to the preferred provider of the beverage dispenser.