发明名称 |
ELICITING POSITIVE RESPONSES TO A SOCIAL MEDIA POSTING |
摘要 |
Communicating social media content over a computer network via one or more social media services, in one aspect, may include receiving content from a first node of an online social network. A set of topics in the content is generated. Based on monitoring of online activities of target audience, topic popularity corresponding to a topic in the set of topics over a plurality of time ranges is determined. A trending metric associated with the topic is generated. Weighted topic popularity for a respective one of the plurality of time ranges is generated, as a function of the topic popularity, the trending metric, and an elapsed time between time associated with the respective time range and a preferred time for posting the content. A time range from the plurality of time ranges are selected based on the weighted topic popularity for posting the content. |
申请公布号 |
US2016366089(A1) |
申请公布日期 |
2016.12.15 |
申请号 |
US201514734432 |
申请日期 |
2015.06.09 |
申请人 |
International Business Machines Corporation |
发明人 |
Bank Judith H.;Bradley Lisa M.W.;Quirk Aaron J.;Sun Lin |
分类号 |
H04L12/58 |
主分类号 |
H04L12/58 |
代理机构 |
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代理人 |
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主权项 |
1. A method of communicating social media content over a computer network via one or more social media services, the method performed by one or more processors, the method comprising:
receiving content from a first node of an online social network; generating automatically a set of topics in the content; inspecting a target audience of the content by monitoring online activities of the target audience, the monitoring online activities comprising monitoring processor threads running on the one or more processors; determining, based on the monitoring of the online activities, topic popularity corresponding to a topic in the set of topics over a plurality of time ranges, the topic popularity indicating a degree to which the topic is popular with the target audience at a given time range; generating a trending metric associated with the topic, the trending metric indicating a degree to which the topic is currently popular among all users of the online social network; generating a weighted topic popularity for a respective one of the plurality of time ranges, as a function of the topic popularity, the trending metric, and an elapsed time between time associated with the respective time range and a preferred time for posting the content; selecting a time range from the plurality of time ranges based on the weighted topic popularity; and posting the content at the selected time range on the online social network via a display device. |
地址 |
Armonk NY US |