发明名称 BEHAVIORAL EVENT MEASUREMENT SYSTEM AND RELATED METHOD
摘要 Electronic system for obtaining data, via one or more digital devices, on user behavior, digital transactions, and exposure relative to digital content and services, or external exposure and associated events between the user and the environment via sensors attached to digital devices, the system being configured to collect data reflecting the content and objects that the user at least potentially perceives as rendered on one or more digital screens attached to smart devices, reconstruct the at least potentially perceived visual landscape based on the collected data, and determine the target and/or level of user attention in view of the reconstruction and associated exposure events detected therein, and to apply locally stored information about rules or fingerprints in the digital object recognition process involving the collected data and validation of the type or identity of user actions, digital content, or external objects, as reflected by the reconstruction recapturing the visual landscape.
申请公布号 EP3103088(A1) 申请公布日期 2016.12.14
申请号 EP20140881818 申请日期 2014.12.16
申请人 Verto Analytics OY 发明人 VERKASALO, Hannu;KAYAL, Subhradeep;KONTTURI, Matias;MALMI, Eric
分类号 G06Q30/02;G02B27/01;G06F3/01;H04H60/33 主分类号 G06Q30/02
代理机构 代理人
主权项
地址