Photorealistic recommendation of clothing and apparel based on detected web browser input and content tag analysis

摘要

A system and method for recommending clothing or apparel to a user. Activity of a user is detected in order to identify a set of items that are of interest to the user. One or more recommendation parameters may be determined for the used based at least in part on the individual items of clothing/apparel that are of interest to the user. Clothing/apparel content is selected for display to the user based on the recommendation parameters.

主权项

1. A computer-implemented method for processing images displayed to a user in a web browser, the method being implemented by one or more computers and comprising:
monitoring, by the one or more computers, web content items displayed to the user in the web browser of a user computer including detecting web browser inputs of the user associated with presentation of particular web content items having one or more images; responsive to user input associated with a web content item displayed in a first image:
analyzing, by the one or more computers, a content tag associated with the first image describing a first item of clothing or apparel displayed in the first image displayed to the user, wherein the content tag includes information identifying to a plurality of visual characteristics of the first item of clothing or apparel;selecting, by the one or more computers, one or more visual characteristics, in the plurality of visual characteristics, of the first item of clothing or apparel that is of interest to the user; anddetermining, by the one or more computers, one or more recommendation parameters for the user based at least in part on
(i) the one or more visual characteristics of the first item of clothing or apparel that is of interest, and(ii) demographic information about the user stored in a user profile associated with the web browser; identifying, based on the one or more recommendation parameters, a set of clothing or apparel that complete an outfit with the first item; selecting, by the one or more computers, a second item of clothing or apparel from the set which is of a type that complements a clothing or apparel type of the first item based on the one or more recommendation parameters; and providing, for display in the web browser, content corresponding to the second item of clothing or apparel as a recommendation for the user, wherein the second item of clothing or apparel is rendered by the web browser using a photorealistic interface that presents the second item of clothing or apparel in a manner that reflects how the clothing would appear when worn on a person.