发明名称 Content management of a content feed
摘要 A processing device and method are disclosed to manage content of a content feed is disclosed. The method can include receiving, from a content provider, media content. The method can also include analyzing the media content to determine targeting information. The method can further include receiving, from a client device, an overlay request requesting a media content overlay, where the overlay request includes a targeting parameter and an overlay parameter. The method can further include comparing the targeting parameter with overlay content stored in an overlay database to determine targeted overlay content. The method can further include retrieving, from the overlay database, the targeted overlay content. The method can further include comparing the overlay parameter with the targeted overlay content to identify an overlay configuration of the targeted overlay content. The method can further include delivering, to the client device, the targeted overlay content within the overlay configuration.
申请公布号 US9641870(B1) 申请公布日期 2017.05.02
申请号 US201514820476 申请日期 2015.08.06
申请人 Sorenson Media, Inc. 发明人 Cormie Steven M.;Liassides Stefan
分类号 H04N21/234;H04N21/81;H04N21/85;H04N21/858;H04N21/4402;H04N21/20;H04N21/44;H04N21/21 主分类号 H04N21/234
代理机构 Lowenstein Sandler LLP 代理人 Lowenstein Sandler LLP
主权项 1. A server device comprising: a memory device to store instructions for a content manager; a processing device operatively coupled to the memory device, the processing device to execute the content manager; the content manager comprising: an overlay database in which to store overlay content;an overlay decision engine to: receive, from a client device, a request for a content overlay, wherein the request comprises a targeting parameter and an overlay parameter related to media content being received from a content provider;compare the targeting parameter with the overlay content in the overlay database to determine targeted overlay content;compare the overlay parameter with the targeted overlay content in the overlay database to determine an overlay configuration of the targeted overlay content, wherein the overlay configuration comprises a sequenced overlay format to direct the client device to display a first set of media frames and a second set of media frames of the targeted overlay content in a determined sequence, and wherein the first set of media frames is different than the second set of media frames; andcommunicate, to the client device, the overlay configuration; andan overlay server to deliver, to the client device, the targeted overlay content according to the overlay configuration for display on the client device, wherein the overlay decision engine is further to: in response to the client device displaying the targeted overlay content, receive user feedback information from the client device; andidentify a third set of media frames in view of the user feedback information for the overlay server to deliver to the client device, wherein the third set of media frames is different than the first set of media frames and the second set of media frames.
地址 Draper UT US
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