| 摘要 |
A system for price position sensitivity analysis in a retail environment is provided. The system includes at least one processor coupled to a memory storing sales history information associated with a plurality of products, an interface configured to receive price information including a desired price position, the desired price position indicative of a sales price of the at least one product relative to at least one competitor sales price for the at least one product, and a price position sensitivity analysis component. The price position sensitivity analysis component is configured to determine a base sales quantity based on the sales history information, determine a relationship between the price position and a forecasted sales quantity, and determine the forecasted sales quantity based on the base sales quantity, the desired price position of the at least one product, and the relationship between the price position and the forecasted sales quantity. |
