发明名称 SYSTEM AND METHOD FOR EFFECTIVE MONETIZATION OF PRODUCT MARKETING IN SOFTWARE APPLICATIONS VIA AUDIO MONITORING
摘要 A ccordi ng to a preferred aspect of the instant invention, there is provided a system for effective moneti zati on of product marketing in software appl i cati ons by monitoring audio content preferably on mobile devices. A developer of applications for mobile devices is provided with the ability to integrate the system into the application. The audio content is analyzed, recognized and send to a server, on which data associated with the current product marketing campaign and related to the detected data is selected and send to the appl i cati on, on whi ch the data is automatically integrated into a plurality of different product marketing capabilities for example the provi si on of a qui z, or of advertisement graphi cs requesti ng interaction from the consumer. T he data from that interaction is send back to the server wherei n it is further processed and analyzed. Additionally the consumer receives a defined value providing an incentive to parti ci pate.
申请公布号 EP3151172(A1) 申请公布日期 2017.04.05
申请号 EP20160187192 申请日期 2016.09.05
申请人 Bellevue Investments GmbH & Co 发明人 HERBERGER, Tilman;TOST, Titus
分类号 G06Q10/00;G06F17/30 主分类号 G06Q10/00
代理机构 代理人
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