| 主权项 |
1. An apparatus for searching for a power user in social media, the apparatus comprising:
at least one processor which provides:
an input unit configured to receive a keyword from a user;a communication unit configured to transmit a search request message including the received keyword and receive a search response message corresponding to the transmitted search request message;a controller configured to, when receiving the search response message, extract a search list in which a plurality of power users related to the keyword are arranged according to a preset power ranking from the received search response message;a display unit configured to sequentially display information regarding at least one of the plurality of power users, the displayed information including an image selected by the user related to the respective at least one of the power users, the power users related to the keyword received from the user according to the preset power ranking based on the extracted search list; anda storage unit configured to store the extracted search list, wherein the controller comprises a word weight engine configured to determine a plurality of words from the keyword and to determine an important word of the plurality of determined words based on respective frequencies of each of the plurality of determined words in the social media, wherein the display unit sequentially displays the power users related to the keyword according to the preset power ranking by a value of one or more preset evaluation parameters, wherein the preset evaluation parameters include at least one among a number of articles related to a keyword among articles written by the user, a number of retweets of a corresponding article related to the keyword among articles written by the user, a number of followers of a user to be ranked, as number of power users related to the keyword among followers, a number of replies of a corresponding article related to the keyword among articles written by the user or a degree of association with the keyword of the replies, a user power ranking analyzed, independently from keyword, using a follower, a followee, a number of tweets, the number of replies, and a following network analysis, a number of “good” with respect to an article related to the keyword among articles written by the user, a number of sharing of a corresponding article related to the keyword among articles written by the user, a number of replies written by a power user with respect to a keyword among replies of a corresponding article related to the keyword among articles written by the user, the user power ranking analyzed, independently from keyword, using a number of friends, a number of written articles, a number of received “good”, a number of received replies, and a friend network analysis. |
