Portal for collection and distribution of web-based audiovisual content blocks and creation of audience statistics

摘要

An advertisement supported entertainment collection, distribution, and library system accessible over a network. The system retains and manages contents, advertisements, user demographics, content viewing, etc. on a central server enabling collection of viewing metrics and audience member demographics. Contents are segmented and characterized by multiple indices. Production contents are generated by combining a series of production segments with advertising segments inserted between segments. Advertising segment placement criteria is compared to content indices and user demographics to determine placement of advertising segments. Metrics, including advertisement placements, content indices, viewing data, library placement, and user demographics are analyzed to optimize advertisement placements.

主权项

1. A method for collecting and distributing audiovisual content blocks and creation of audience statistics, the method comprising steps of:
establishing viewer demographics of a viewer; recording said viewer demographics; capturing broadcast production content; segmenting said captured production content into production blocks, each production block being a suitable length; storing said production blocks in a production block library; determining identifiable aspects of each production block in accordance with search criteria categories; indexing said identifiable aspects of each production block enabling searching capabilities and identification of desired production blocks into a block header index; submitting search criteria for searching said production block library; searching said production block library for production blocks to identify production blocks matching said submitted search criteria; selecting production blocks from production blocks matching said submitted search criteria; combining said selected production blocks into at least one production segment; viewing streamed content containing said production segment; storing a history of viewed streamed content containing said production segment and associated user demographics; recording metrics which associate said viewer demographics, submitted search criteria, said selected production blocks, and said viewing history with one another; and analyzing said recorded metrics.