TECHNIQUES FOR SEARCH OPTIMIZATION

摘要

Techniques for optimizing a search are disclosed. In one embodiment, a method for optimizing search on a Web site comprises: receiving from a client computing device a first search request including a first search term, retrieving and rendering to the client computing device first search results including one or more items corresponding to the first search term included in the first search request, receiving from the client computing device a second search request associated with an item of the one or more items rendered with the first search results, retrieving one or more second search terms behaviorally associated with the selected item, and retrieving and rendering to the client computing device second search results corresponding to the one or more second search terms. The second search results may be rendered “in-line.”

主权项

1. A computer-implemented method for optimizing search on a Web site, comprising:
receiving a search request associated with a first set of search results; identifying a set of queries associated with user behavior data corresponding to at least one item in the first set of search results; determining at least one updated query from the set of queries, the at least one updated query having a level of behavioral association with the at least one item at least meeting a behavioral association threshold value; and providing a second set of search results corresponding to the at least one updated query, the second set of search results including at least one different item from the first set of search results.