Method of applying labels on store shelves in a retail environment

摘要

A method of applying labels to a store shelf in a retail environment. The method includes applying labels with adhesive strips applied to a bottom surface of each label and a top laminate layer with a release coating applied to the top surface of each label. The labels in the pad are sequenced according to a store's planogram.

主权项

1. A method of applying labels on a store shelf comprising:
removably attaching a plurality of labels to form the pad, each label comprising: a substrate having display information printed on a top surface thereof; an adhesive strip applied to a bottom surface of the label; a relief perforation formed in the substrate that relieves a tendency for the substrate to return to a rolled form; and a release coating applied to the top surface of the label; wherein the adhesive strip is removably affixed to the release coating; wherein the adhesive strip is applied over the relief perforation and reinforces the label to prevent tearing along the relief perforation; and wherein the plurality of labels are sequenced according to the retail store's planogram; and applying the label to the store shelf.