A PRODUCT RECOMMENDATION SYSTEM AND METHOD

摘要

The present invention relates to a product recommendation system and method. In one embodiment, the method comprises comparing one or more first tags associated with a first user with one or more first tags associated with one or more further users; determining a first similarity index, said first similarity index indicating a percentage of weighted matching first tags corresponding to each further user with that of said first user; selecting a first set of users from said one or more further user(s), said first set of users having a pre¬ determined percentage of weighted matching first tags; comparing one or more second tags associated with the first user with one or more second tags associated with said first set of users; determining a second similarity index, said second similarity index indicating a percentage of weighted matching second tags corresponding to each user of said first set of users with that of said first user; selecting a second set of users, said second set of users having a pre-determined percentage of weighted matching second tags; recommending one or more products associated with said second set of users to the first user.