| 摘要 |
The present invention relates to a system and method for transferring a message, and more particularly to a terminal, a server, a system, and a method for transferring a user-customized message, which can figure out an attribute of a user by analyzing information in a terminal of the user, can select a push message, suitable for the attribute of the user, among a plurality of push messages received from a server, and can transfer the selected push message to the user. The present invention also relates to a computer program therefor. According to the present invention, the terminal comprises: a message reception unit which receives a plurality of messages, which can be selected and transferred according to an attribute of a user, from a server; a user attribute figuring-out unit which figures out the attribute of the user employing a terminal by using information which can be acquired from the terminal employed by the user; and a message provision unit which provides one or more messages among the messages to the user based on the attribute of the user. The user attribute figuring-out unit figures out the attribute of the user without transmitting the information, which is used for figuring out the attribute of the user, to the outside of the terminal. |
