LOCATION-BASED ADVERTISING SYSTEM AND SERVICE METHODS

摘要

The present invention relates to a location based advertisement system and a service method thereof, enabling an advertiser to manage an advertisement (122) to be displayed in a desired area through a homepage (121) and displaying the advertisement in the desired area by automatically optimizing resolution through an area and the resolution of each set-top box (130) registered in a server (120). When the advertiser (110) simply registers an advertisement video and an image in the server (120) through the homepage (121), the present invention analyzes a video or image size of the registered advertisement in the area which the advertiser desires, and information of a display (140) stored in the set-top box (130) and outputs the advertisement by optimizing the advertisement according to the resolution of the display (140).