发明名称 |
METHOD AND APPARATUS FOR BUILDING A USER PROFILE, FOR PERSONALIZATION USING INTERACTION DATA, AND FOR GENERATING, IDENTIFYING, AND CAPTURING USER DATA ACROSS INTERACTIONS USING UNIQUE USER IDENTIFICATION |
摘要 |
A user profile is creates, and personalization is provided, by compiling interaction data. The interaction data is compiled to generate a value index or score from a user model. Parameterized data is used to build tools which help decide an engagement strategy and modes of engagement with a user. Several facets relating to the user, such as user behavior, user interests, products bought, intent, chat language, and so on, are compiled to create a user profile based personalization technique. In another embodiment, a unique ID is provided that can be mapped across multiple channels for use by the user to contact various organizations across multiple channels, and thus upgrade the user's experience. |
申请公布号 |
EP2948863(A4) |
申请公布日期 |
2016.07.13 |
申请号 |
EP20140742932 |
申请日期 |
2014.01.23 |
申请人 |
24/7 CUSTOMER, INC. |
发明人 |
KANNAN, PALLIPURAM, V.;VIJAYARAGHAVAN, RAVI;ADUSUMILLI, KRANTHI, MITRA |
分类号 |
G06Q30/02;G06F15/16;G06F15/18;G06F17/30 |
主分类号 |
G06Q30/02 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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