| 发明名称 |
SYSTEMS AND METHODS FOR THROTTLING CLICK BAIT |
| 摘要 |
Systems, methods, and non-transitory computer readable media configured to determine a value of a utility factor associated with a content item corresponding to a link. An optimized utility value relating to an interaction type of an outbound click is determined based on the value of the utility factor. An expected utility score associated with the content item is generated based on the optimized utility value to determine potential presentation of the content item to a user. |
| 申请公布号 |
US2016188739(A1) |
申请公布日期 |
2016.06.30 |
| 申请号 |
US201414584087 |
申请日期 |
2014.12.29 |
| 申请人 |
Facebook, Inc. |
发明人 |
Tang Joyce;El-Arini Khalid Bakry;Vickrey David |
| 分类号 |
G06F17/30 |
主分类号 |
G06F17/30 |
| 代理机构 |
|
代理人 |
|
| 主权项 |
1. A computer-implemented method comprising:
determining, by a computing system, a value of a utility factor associated with a content item corresponding to a link; determining, by the computing system, an optimized utility value relating to an interaction type of an outbound click based on the value of the utility factor; and generating, by the computing system, an expected utility score associated with the content item based on the optimized utility value to determine potential presentation of the content item to a user. |
| 地址 |
Menlo Park CA US |
