摘要 |
Systems for creating a marketing activity, including the creation of content, are disclosed. A description of a marketing activity and content to be included as part of the marketing activity are received 2702, and metadata that describes creation of content that corresponds to the described characteristics of the content and marketing activity are located 2704. Content creators that have created content corresponding to the metadata are found 2706, and identifiers for the content creators are output in a user interface 2708. Items of content that have the metadata can also be found and output 2712, or suggestions describing characteristics of content for the marketing activity based on the metadata can be generated along with an offer to content creators (fig 28). |