System and method for creating and managing individual users for personalized television on behalf of pre-existing video delivery platforms

摘要

A system and method are provided for enabling members of a television viewing location to generate user profiles on behalf of a video middleware system. The method comprises intercepting data exchanged between an end user apparatus and the video middleware system; processing the data to generate either first processed data in a first format familiar to a user lifecycle management system, or second processed data in a second format familiar to the video middleware system; and providing either the first processed data to the user lifecycle management system, or the second processed data to the video middleware system.

主权项

1. A method of overlaying user personalization onto a pre-existing video middleware system, the method comprising:
intercepting, at an intermediary device, data exchanged between a pre-existing end user apparatus and the pre-existing video middleware system using a communication protocol therebetween, without requiring modifications to the pre-existing end user apparatus, the pre-existing video middleware system, or the protocol; processing the intercepted data at the intermediary device, to generate first processed data in a first format familiar to a user lifecycle management system to have the user lifecycle management system provide personalization for one or more user profiles managed by the user lifecycle management system, on behalf of the video middleware system; preparing second processed data in a second format compatible with the communication protocol so as to be familiar to both the pre-existing video middleware system and the pre-existing end user apparatus as if the second processed data was sent directly via the communication protocol, the second processed data including either data for providing personalization at the end user apparatus or for obtaining video data from the video middleware system to be personalized; providing the first processed data to the user lifecycle management system to enable personalization for the end user apparatus; and sending second processed data to the video middleware system to obtain the video data to be personalized, and to the end user apparatus to provide at least one personalization user interface via the end user apparatus.